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Non-GMO Project
Non-profit organization
Industry Product certification
Founded 2007
Headquarters Bellingham, Washington, USA
Key people
 Megan Westgate, Executive Director
Number of employees
 ~8 (2013)
Website www.nongmoproject.org

The Non-GMO Project is a 501(c)(3) non-profit organization. The organization began as an initiative of independent natural foods retailers in the U.S. and Canada,[1] with the stated aim to provide non-GMO (Genetically Modified Organism) labeling for products produced in compliance with their Non-GMO Project Standard.[2]

Mission

Founded in 2008, the Non-GMO Project's mission is "to preserve and build sources of non-GMO products, educate consumers, and provide verified non-GMO choices". The Non-GMO Project offers North America's only third party verification and labeling for non-GMO food and products. They also work with food manufacturers, distributors, growers, and seed suppliers to develop standards for detection of GMOs and for the reduction of contamination risk of the non-GMO food supply with GMOs. FoodChain Global Advisors, a part of Global ID Group, provides the technical capabilities.[3][4]

Part of its mission is to "educate consumers and the food industry to help build awareness about GMOs and their impact on our health"[5] and the project provides a document on their website called, “GMO Myths and Truths,” which they describe as "an evidence-based examination of the claims made for the safety and efficacy of genetically modified crops."[6] However, there is broad scientific consensus that food on the market derived from GM crops poses no greater risk to human health than conventional food.[7][8][9][10][11][12]

The Non-GMO Project was founded on the belief that everyone deserves an informed choice about whether or not to consume genetically modified organisms.[5][13] Their primary strategy for providing consumers an informed choice and protecting a non-GMO food supply is to leverage the power of the marketplace.[14]

Standard & Seal

The Non-GMO Project maintains a consensus-based standard [15] outlines their system for ensuring best practices for avoiding GMOs. Methods such as segregation, traceability, risk assessment, sampling techniques, and quality control management are emphasized in the Standard.

The project’s Product Verification Program assesses ingredients, products, and manufacturing facilities to establish compliance with the standard. All major GMO risk ingredients must be tested for compliance with the Non-GMO Project Standard prior to use in a Non-GMO Project Verified Product.[16] The process is managed through a web-based application and evaluation program developed for the project.[17] The project's seal indicates compliance with the standards.[18][19]

Sales

According to the Non-GMO Project, as of September 2013, Project Verified products exceeded $3.5 billion. This would be approximately 0.4% of the total food sales in the United States ($1.3 trillion in 2012).[20] The Non-GMO Project reports 797 verification program enrollment inquiries in the second quarter of 2013 compared to 194 inquiries during the same period in 2012, representing more than a 300% increase.[21]

History

In 2005, two natural food retailers formed the project, hoping to create a standardized definition of non-GMO.[22] The Project worked with FoodChain Global Advisors which provided the scientific and technical expertise. In the Spring of 2007, the projects board of directors [23] was expanded to include representatives from additional groups, and formed advisory boards for technical and policy issues.[24]